@danymichael
I work in the UK as a consultant for nonprofit management. Relationship building, not financial gain, should be the primary focus of every well-run charity. Converting one-time contributors into committed, long-term backers who will stick with your cause through thick and thin is the tough part. A charity CRM is useful in this situation. You can learn more about your contributors, personalise their experience, and foster loyalty that goes beyond a single transaction—all while monitoring their donations.
